What Bali’s 2025 hotel occupancy rate says about tourism demand

Bali’s hotel market recorded an average classified-hotel room occupancy rate of 60.62% in 2025, while the island had 9,509 accommodation units. The figures indicate that Bali’s tourism industry operated with substantial but uneven room demand across the year, rather than at uniformly high occupancy, according to Bali’s Tourism Office, 2025.

What was Bali’s average hotel occupancy in 2025?

The average room occupancy rate for classified hotels in Bali was 60.62% in 2025, according to the Bali Government Tourism Office’s 2025 tourism statistics. The measure refers to the share of classified-hotel rooms occupied during the year.

The same official publication reports that occupancy fluctuated from month to month. It therefore describes annual performance, not the occupancy level of every hotel or every period.

How many accommodation businesses were recorded?

Bali recorded 9,509 accommodation units in 2025, according to the Bali Government Tourism Office’s 2025 tourism statistics. The publication says the number showed an increasing tendency compared with previous years.

The accommodation-unit figure is broader than the classified-hotel occupancy measure. It should not be read as the number of classified hotels or as the number of rooms available across the island.

What did occupancy look like during the year?

Bali’s monthly classified-hotel occupancy rates varied during 2025, according to the Bali Government Tourism Office’s 2025 statistical book. The annual average consequently provides a benchmark for the year, while individual months could be higher or lower.

For July 2025, the Central Statistics Agency of Bali reported classified-hotel occupancy of 67.75%, up 3.10 percentage points from June, according to its 1 September 2025 release. Non-classified accommodation recorded 49.00% in July 2025, up 2.90 percentage points from June.

What does this mean for Bali’s tourism industry?

The figures show a sizeable accommodation sector alongside room demand that changed over the course of the year. For hotel operators, tourism businesses and investors, the distinction between the annual average, monthly occupancy and accommodation-unit count is essential when interpreting Bali’s market.

The statistics do not establish occupancy for a particular property, district or future period. They describe Bali-wide indicators compiled by official statistical authorities.

Sources

• Bali Government Tourism Office
• Badan Pusat Statistik Provinsi Bali