Bali Ranked Among World’s Top Destinations in Global Dusking Index

Denpasar — Bali has been highlighted as one of the world’s leading destinations for the emerging “dusking” travel trend, following the publication of Holafly’s Global Dusking Index and related coverage in international and Indonesian media. The index ranks destinations for sunset and dusk experiences and places Bali among the top locations worldwide for this type of travel.

According to travel coverage based on the Holafly index, Bali is frequently described as an “Island of the Gods” known for its striking sunsets and strong online appeal, with “Bali golden hour” identified as one of the most searched sunset-related terms. Indonesian lifestyle media reporting on the index state that Bali is listed among the five best destinations in the world for the dusking trend.

How the dusking trend is defined

International travel reports describe dusking as a wellness-adjacent travel habit built around the transition from day to night, encouraging people to slow down, go offline and watch the sunset and ensuing twilight as a shared experience. Coverage of the trend notes that it has roots in Dutch rituals of observing dusk and has spread more widely as travellers seek calmer, cooler evening hours in response to heat and crowding in many destinations.

Media articles summarising Holafly’s Global Dusking Index explain that the ranking evaluates destinations on atmospheric beauty and related factors across several layers, combining natural conditions such as clear skies with subjective appeal linked to popular dream destinations. The aim is to identify places where dusk and sunset experiences are particularly valued by visitors, rather than to measure overall tourist arrivals or spending.

Bali’s position in dusking-related rankings

European travel coverage of the Holafly index presents Bali as one of the top destinations for dusking, grouped with locations such as Santorini, the Amalfi Coast and the Maldives in a list of leading spots to experience sunset-focused trips. Indian travel media, citing the same index, report that Bali ranks among the four destinations that topped the Global Dusking Index, alongside Tenerife, the Amalfi Coast and the Maldives.

Indonesian lifestyle reporting similarly states that Bali is included among the five best destinations worldwide for the dusking trend, based on Holafly’s Global Dusking Index. Separate travel features by regional airlines highlight Uluwatu in Bali as one of the world’s best places named on the index, focusing on cliffside views, temple settings and evening cultural performances.

In all of these accounts, Bali’s inclusion is tied to its sunset scenery and the popularity of online imagery and search interest around evening light, rather than to detailed statistics on visitor behaviour in Bali itself.

What the available reporting does and does not show

The published explanations of Holafly’s Global Dusking Index describe the broad approach to ranking destinations but do not publicly provide a full technical methodology or raw data series for Bali.

Related tourism trend coverage citing booking platforms indicates that dusk and evening experiences are gaining popularity globally, with reports of substantial year-on-year increases in post-5 p.m. activity bookings. However, those figures are presented at a worldwide or regional level and are not broken down to show specific changes in Bali’s bookings or operating hours.

Instead, they use Bali as a prominent example of a destination where sunset and twilight experiences align with a wider movement towards slower, more time-specific travel.

Implications for visitors and operators

For visitors, Bali’s presence in the Global Dusking Index signals that the island is recognised internationally for its dusk and sunset experiences and that there is growing travel discourse around planning itineraries around golden hour. Travellers interested in the trend are encouraged by these reports to seek out coastal viewpoints, quieter stretches of beach, cliffside temples and nature settings where they can observe the change from daylight to evening.

For tourism operators, the index and surrounding coverage point to an opportunity to frame existing sunset tours, evening cultural events and late-afternoon excursions within a broader dusking narrative. At the same time, the reporting available does not yet provide destination-specific data on bookings or spending that would confirm dusking as a distinct, statistically defined market segment in Bali.

Sources

• Euronews Travel – Dusking is the latest travel trend and these are the world’s best destinations for it
• Liputan6 – Bali Masuk 5 Destinasi Wisata Terbaik di Dunia untuk Tren Dusking, Apa Itu?
• Cathay Pacific – Why dusking will change your holiday sunsets
• RTÉ Lifestyle – From townsizing to dusking – the travel trends predicted for 2026
• Times Now – Why 'Dusking' Could Be the Most Relaxing Travel Trend Yet
• Curly Tales – What Is Dusking, The Internet's New Favourite Wellness Trend? 5 Best Places In The World For Dusking
• Retekess blog – Summer Travel Trends 2026: Capitalmaxxing, Gran ...
• Bokun – The experience trends defining Summer 2026
• Indonesia Expat